Tifo is the club-branded digital card for football fans. They receive personalised offers and tap to redeem at the ground — kiosk, club shop, ticket window, hospitality. No app, no new hardware, no admin.
→ More spend, more often, across more touchpoints.
The moment
We know you love a pie and a pint.
Here's 30% off at the kiosk — if you buy at half-time.
Pie & pint · half-time
No app to open, no points to count, no QR code to present.
Just tap using your club-branded digital card.
For clubs
Personalised offers are how every other industry talks to its best customers. Football is the exception — not because clubs don't want to, but because the infrastructure has never been there.
◆ Tifo changes this. One card, every touchpoint, every fan, every game.
Why this works
Every other brand a fan interacts with rewards them — clubs are usually the one place that doesn't. Tifo flips that, with personalised, automatic, visible savings. The result: earlier arrival, more spend occasions, and broader use across club touchpoints.
→ Increase spend per head, every matchday.
Avid fans spend six times more at the ground than casual ones. Convert casual fans into avid supporters through incentive-focused engagement.
Deloitte, Sports Industry Outlook · 2024
Targeted loyalty discounts deliver a 22% lift in average basket size. Personalisation, done right at the till.
FasterCapital case study · 2024
Nudges in action
Every fan sees a different Tifo. Each nudge below is paired with the commercial result it delivers for the club.
Beat the queues, Sam.
20% off pies & pints before 2pm. Tap your card at the Family Stand kiosk to claim.
Fan arrives early, buys a pre-match pint (£4 with discount) and a half-time pint (£5 full price). Net: £9 vs £5 — same fan, +80% revenue.
Half-time refill.
Second pint half price — but only if you tap before the second half kicks off.
Fan buys two pints instead of one. Discount cost on pint two is fully recovered by incremental volume that didn't exist before.
New away kit just dropped.
15% off the 25/26 away shirt this week. Your £8.50 cashback covers part of it.
Fan was going to spend £0 between matchdays. They buy a £20 shirt at £17 — entirely new revenue the club wouldn't have captured.
More touchpoints. More spend.
◆ Compatible with any POS system. No new tills, no IT project, no integration headache.
Every kiosk becomes a personalised offer surface.
The right offer to the right fan at the till.
Turn one-game fans into ten-game fans.
Targeted at the fans most likely to buy.
Anywhere your club takes payment. Tifo works there.
How it works
We design a fully branded card in your club's colours and crest. Live in days.
Virtual card via a link — instantly into Apple or Google Wallet. No plastic, no app.
Discount applied automatically at the point of sale. No codes, no vouchers.
Real-time fan spend data — who, what, when. AI-powered retargeting, on autopilot.
→ The result? More spend, more often, across more touchpoints.
Register your interest
We're currently in build phase.
Register your interest so we can understand demand and keep you updated with progress. Early registrations help us shape the pilot programme — clubs who register now will be first in line for pilot slots and launch pricing.